About Amuse
Representative’s Greetings

Thank you for visiting our website. Amuse was founded in Aichi Prefecture, Japan as a manufacturer and wholesaler of capsule vending machines and capsule toy products. Supported by customers across a wide range of industries, we offer a diverse product line and sales promotion expertise built over more than 20 years of experience, including our online sales operations launched in 2004.
Vending machines that dispensed chewing gum were first introduced in Japan from the United States in the 1960s, and later evolved into machines that dispense small toys enclosed in capsules. These machines became widely embraced throughout Japan, delighting customers with the surprise of discovering a different product with every turn of the handle. Around the time Amuse was founded, this type of entertainment device already had strong market popularity.
In response to customer requests, we developed capsule vending machines specifically designed for sales promotions, which became highly popular and have sold more than 30,000 units. Including rentals, the total number of customer transactions has exceeded 100,000. As we expanded our customer base beyond traditional users to include restaurants, automotive dealerships, real estate companies, dental practices, and more, we have also supported promotional events using capsule vending solutions.
We want people of all ages to enjoy the excitement of using capsule vending machines for the first time. Listening to customer feedback, we continue to develop unique products and deliver them across Japan and to international customers through our online platform.
Thank you, and we look forward to your continued support.
Motoshi Hayashi
Company Overview
- Company name
- Amuse Inc
- President
- Motoshi Hayashi
- Location
- Ohara-157 Hajodocho, Kariya-shi, Aichi-ken 448-0804
- Founded
- August 2003
- Business Hours
- Monday through Friday from 9:00 AM to 6:00 PM Japan Standard Time (Closed Saturday,Sundays and public holidays)
- Note
- Products are not shipped out on Saturdays, Sundays, and public holidays
- Products
- ・Promotional capsule vending machines (capsule vending machines)
・Event and promotion machines such as “Extra-Large Capsule Machine” and “Garapon BIG”
・Various sales promotion tools (Gara Gara lottery device, Air lottery machine)
・Promotional capsule toy products
・Capsule vending machines for sale (vending machines)
・Capsule toy products for sale (capsule toys)
・Toys for prizes
・Stationery for prizes
・Daily necessities for prizes
・Festival, event products
・Omikuji (Personal fortunes)


Main Customers
- Sagami Chain Co., Ltd.
Tow Co., Ltd.
Koshidaka Holdings
Shinto Tsushin Co., Ltd.
Colowide Co., Ltd.
Asatsu-DK Inc.
Mizuno Sangyo Co., Ltd.
Hakuhodo Products Inc.
Dentsu Inc.
The Monogatari Corporation
Dentsu Meitetsu Communications Inc.
Dentsu Tec Inc.
Tokyu Hands Inc.
Best Project Co., Ltd.
Information Services International-Dentsu, Ltd.
Kaiyoudo Co., Ltd.
Tokyu Agency Inc.
Service Co., Ltd.
Odakyu Agency Inc.
Takashimaya Co., Ltd.
Nomura Co., Ltd.
Isetan Mitsukoshi Holdings
Utsumi Sangyo Co., Ltd.
CyberAgent Inc.
Hankyu Hanshin Department Stores Inc.
COLOPL Inc.
Iwataya Mitsukoshi Ltd.
Square Enix Co., Ltd.
Bandai Namco Live Creative Inc.
Sogo & Seibu Co., Ltd.
Geo Holdings Corporation - Unicharm Corporation
Edion Corporation
World Holdings Co., Ltd.
BicCamera.com
Onward Kashiyama Co., Ltd.
Kojima Co., Ltd.
Brooks Brothers Group Inc.
Yamada-Yamada Co., Ltd.
Fast Retailing Co., Ltd.
Rakuten Baseball Inc.
G.U Co., Ltd.
Stripe International Inc.
Fuji Television Network Inc.
Mark Styler Co., Ltd.
Tokai Television Broadcasting Co., Ltd.
Aichi Television Broadcasting Co., Ltd.
Movic Co., Ltd.
Sony Music Artists Inc.
King Record Co., Ltd.
Capcom Co., Ltd.
Oscar Promotion Co., Ltd.
Broccoli
Yamaha Music Artist, Inc.
Senyo Kogyo Co., Ltd.
Tama Home Co., Ltd.
Halows Co., Ltd.
Ichijo Co., Ltd.
Ci Medical Co., Ltd.
Mori Building Co., Ltd.
Huis Ten Bosch Co., Ltd.
Mie Toyota Co., Ltd.
Company History
- In 2001
- Founded independently as a capsule vender
- In 2003
- Founded Amuse as a limited company
- In 2004
- Upon reaching a capital of 10 million yen, the company reorganized to become Amuse Inc.
- In 2004
- 2004 Launch of vending product lineup.
- In 2005
- Omikuji Capsule Toy Featured on Nagoya TV Program “Dodesuka”
- In 2005
- Released “Gachacop,” a capsule vending machine designed for events.
- In 2008
- Released “V-one,” a capsule vending machine designed for events.
- In 2008
- Produced a capsule vending booth for the event “Kyouryu Tairiku (Dinosaur Continent)” held at Port Messe Nagoya.
- In 2009
- Released original capsule toy products developed for Nagoya railway operators.
- In 2009
- Total sales of the event-use capsule vending machine “Gachacop” have exceeded 10,000 units.
- In 2010
- Produced a capsule vending booth at the Ghost Festival held at Nagoya Dome.
- In 2012
- Released large-sized Garapon “Garapon BIG”
- In 2013
- Headquarters / distribution warehouse (about 2,000 square meters) moved to Ohara-157, Hajodocho, Kariya-shi,
- In 2014
- Released the jumbo-sized “Giant Capsule Machine.”
- In 2014
- Made appearance on Tokyo Television, “Catch” Saboten Capsule toys
- In 2015
- Released a new machine type, “Gacha Cube”
- In 2016
- Total sales of capsule vending machines “Gachacop” exceeds 20,000 units
Double the number of customers in 2 months after introduction

