How a Capsule Toy Lottery Improved a Movie Theater’s Customer Satisfaction

Facility: Movie Theater
Period: From January 2019

(1) What was the purpose of your import?

I had been considering selling merchandise in my mini theater and wanted to give it a try.

(2) Why did you decide to introduce a capsule vending solution?

I was looking for something with a lottery-style appeal and an element of unpredictability, so a capsule vending solution felt like a good fit.

(3) Why did you decide to purchase from Amuse?

Because they offer international shipping support.

(4) How has introducing capsule vending products affected your business?

Sales:

Sales improved as customers were motivated to try for specific items.

Clientele:

 No significant change was observed.

Other:

No additional changes were reported.

(5) What do you think about the capsule vending machine?

It is compact and easy to import, and I appreciate being able to customize the capsule contents.

(6) Please tell us about your customers’ reaction to the capsule vending experience.

Customers enjoy the compact vending machine, and many of them choose to use it more than once.

Products Ordered for This Case Study

Product Name: Gacha Cube
Contents: Movie tickets, drink tickets, button pins
Capsule Size: 65 mm

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